Nobody agrees on which lead source works.
Every agent on the team has a favourite. Every source has a story. We install real attribution across paid, organic, and referral so the split is not a debate.
For real estate teams
Predictable pipeline for growing teams.
Teams do not need more leads. They need a scoreboard. We build the buyer and seller funnels, wire the CRM, and produce the reporting your team leader actually opens on Monday morning.
Why this fits
Where teams usually get stuck.
Leads pile up in one inbox.
The best-performing teams route leads by price band, neighbourhood, or first-touch source within 90 seconds. We wire the CRM, the alerts, and the accountability so nothing sits.
Your marketing person is drowning.
One person cannot own creative, ads, SEO, listings, and video. We plug in as the operations team behind them, so they can focus on brand and campaigns.
What we build for you
The four tracks, prioritised for teams.
Teams usually start on Seller Marketing because a signed listing produces ten buyer leads worth of pipeline on its own.
Sellers
Start here
Seller Marketing
Home-valuation funnels, farm-area campaigns, and listing amplification that keep the listing pipeline full.
Explore track →
Buyers
Layer 1
Buyer Marketing
Paid ads, IDX-connected funnels, and long-cycle nurture that turn home searches into signed buyer clients.
Explore track →
SEO
Layer 2
Local SEO
City, neighbourhood, and AEO coverage so buyers and sellers find you on Google, ChatGPT, and Perplexity.
Explore track →
Brand
Layer 3
Brand & Funnels
Identity, website, CRM, and automation, plus the operating system your marketing runs on.
Explore track →
How a month looks
Four repeatable phases, month after month.
Discovery
45 minutes with you and, if relevant, your team. We map your market, current funnel, CRM, and the numbers that matter.
Build
Weeks 1–2. We stand up ads, funnels, tracking, and reporting. First leads land in days 10–14 on Seller Marketing.
Operate
Every week. Creative refresh, budget tuning, and a Loom-recorded scoreboard delivered Fridays.
Review
Monthly. Deep review of what worked, what to cut, and what to add. Written report, live walkthrough, and next month's plan.
In their words
A team on working with us.
Placeholder: swap for a real client story. The full wall has quotes across every track.
“[Placeholder team-leader quote: something about how the reporting cadence changed the Monday meeting, and how routing removed the arguments about lead quality.]”
[BB]
[Client name]
[Team leader] · [Team name] · [City, Province]
Do you replace our marketing coordinator?
Usually no. We work with them. Coordinators keep the calendar, the local relationships, and the office moving. We plug in the paid, funnel, and SEO horsepower behind them.
Do you integrate with our CRM?
Yes. We work with Follow Up Boss, Sierra Interactive, Lofty, kvCORE, Real Geeks, HubSpot, and most custom stacks. Routing, tags, and reporting are set up in your CRM, not ours.
Can we split budgets by agent?
Yes. Most teams run a team-level budget plus agent-level listing campaigns. We manage the split, reporting, and attribution back to the agent who wins the appointment.
What does the weekly scoreboard include?
Spend, cost per lead, cost per booked appointment, pipeline value, and month-over-month deltas. Loom-recorded so nobody has to babysit a dashboard.
Are you white-label?
By default, we operate behind your brand. Your team, your brokerage, your logo on the reports. We do not publish client lists without permission.
Let's talk
Book a team strategy call.
30 minutes with the team leader (and the marketing lead, if you have one). We leave you with a 90-day plan and a scoreboard mockup.