[Client / project headline] — a local SEO story.

The context

[Placeholder — describe the client and where they stood in organic search when we started. Which queries did they own, and which ones did portals and competitors own for them?]

The diagnosis

• [Diagnosis 1 — missing city/neighbourhood pages.]
• [Diagnosis 2 — thin or unoptimized pages that did exist.]
• [Diagnosis 3 — Google Business Profile activity gap.]
• [Diagnosis 4 — internal linking or site structure gap.]
• [Diagnosis 5 — AI answer-engine / AEO visibility gap.]

What we shipped

[Quarter 1 · scaffolding + wins]

• [Q1 deliverable 1 — repeatable page template we built for city and neighbourhood pages.]
• [Q1 deliverable 2 — number and mix of pages shipped in the first quarter.]
• [Q1 deliverable 3 — GBP overhaul (posting cadence, categories, Q&A, geo).]
• [Q1 deliverable 4 — internal linking map between hubs and detail pages.]

[Quarter 2 · depth + AEO]

• [Q2 deliverable 1 — additional pages: rural towns, lakes, condos, buyer guides.]
• [Q2 deliverable 2 — AEO layer: llms.txt, FAQ schema, entity-clarity content.]
• [Q2 deliverable 3 — technical SEO cleanup: canonicals, sitemaps, Core Web Vitals.]
• [Q2 deliverable 4 — legacy content audit and refresh cycle.]

"[Client quote goes here — one or two sentences in their own voice about what changed.]"

[Client name / role] · [Client company or team]

What changed

[Placeholder — one paragraph summarizing what the scoreboard looked like at the end of the engagement. Which queries did they win, and did AI answer engines start citing them?]

[Scoreboard, X months]

• [Result 1 — organic sessions % change vs. baseline.]
• [Result 2 — target queries ranking in the top 3.]
• [Result 3 — total city + neighbourhood pages shipped.]
• [Result 4 — seller leads/month attributed to organic search.]
• [Result 5 — AI answer-engine citations if applicable.]

What's next

[Placeholder — one paragraph on the next quarters of work. Entity depth, additional tracks, and the target for the next window.]